Monday, 14 July 2025: Meeting #004 | Social Media Business
Hey Team,
In these weekly meetings we’ll go over what we’ve accomplished last week running our social media business — whether we met our targets for the week (some of them); achieved any milestones (very small ones); and discuss any other meaningful issues before starting the week.
We are still playing catch up with some channels and fully caught up with others. Slowly picking up the slack.
The History Podcast
Last week in review:
We planned to release the next episode for the History Podcast on July 4th. Our target was to finish the Podcast script and launch the episode on July 4th.
We made progress on the script but underestimated the workload by a factor of three. This, compounded with the backlog from all channels, put us in a bad situation. We decided to pause all work until we catch up fully with our other channels. There are distinct disadvantages to taking on many separate projects at once, and we are encountering them on a regular basis.
This week’s target: Finish the Podcast Script.
The Photography Channel
Last week in review:
We are fully caught up on our schedule. We released the last two episodes on time. So far they are not gaining the views we were hoping but they are enjoying above-average stats. So far they are ranked 2nd and 3rd in performance.
This week’ target: Publish the next YouTube video on July 20th and shoot two additional episodes to make some slack in the process by being ahead of schedule for the next batch of videos.
Zen Against The Machine
Last week in review:
We decided to document our efforts and progress running a social media business and post it in blog format. This is about the only thing we are managing to do on schedule these past weeks.
We hope it will provide insight and help Social Media Entrepreneurs (SMEs) grow their small-to-medium businesses (SMBs) by following out progress and learning from our mistakes.
Since we were bogged down with the other two channels, however, we made no progress in the production of more in-depth content for ZATM.
This week’s target: Maintain the schedule for the weekly blog post and start work on the July Monthly Report to be published on August 10th.
If you are struggling with social media anonymity and want to follow our journey, check out our posts about Zen And the Art of Blogging, Zen and the Art of Podcasting, and Zen and the Art of YouTubing.
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